Alexa. Cortana. Siri. Bixby. Google Assist.
Sounds like an ordinary group of friends getting together.
No. They are the global market’s voice assist leaders, operating on their specific native platforms. They are like a group of friends with their own personalities and preferences too.
As a media and communications company with a focus on digital marketing and public relations, here at Socially Acceptable, we are always thinking about how our industry is re-inventing itself in this ‘Fourth Industrial Revolution’.
Why is this protocol, while not extraordinary, so powerful on the African continent? Answer: It works on every phone - every phone that suppports GSM which is most phones on the continent as you need a SIM card for your device.